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Startup Marketing Strategy and Plan

The BBSA Marketing Strategy and Plan is a comprehensive, fully tailored report that outlines your unique marketing efforts for the coming year. It’s the best tool you have to achieve growth, win new clients and sell, and producing it is a skill: our experts have years of experience in writing plans that work. Don’t risk trusting your plan to chance: leave it to the experts.

What is inside
The startup marketing plan is your completely unique 12-month action plan for marketing success. Our experienced team of marketing and business experts, managed by award-winning leaders, have all the knowledge you’d need to deliver a high-quality marketing plan -- without you having to put in your own valuable time.
We’ll also offer unlimited email support for 30 days after the submission of the plan.
The Marketing Strategy and Plan includes expert competitor and market research, a summary and explanation of the best practices that will help you grow, and professionally presented analysis and data that will impress during funding rounds.

Each Marketing Plan and Strategy is unique and tailored to the industry, business model and sales targets of each company. The sections of the plan include:
>> Market Research and Analysis
>> Competitor Analysis
>> Company Targets
>> Marketing Strategy
>> Marketing Plan
>> 12-Month Action Plan.

Professionally designed, it’s perfect for use in funding and investment meetings.
No. of pages: 90 circa.


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Table of Contents

Each marketing strategy and plan is unique and tailored to the industry and needs of the startup.

Here is the list of the main sections that you will find in the marketing strategy and plan. See a sample marketing strategy and plan.

  • Index
  • Executive Summary
  • Objectives
  • Market Research
  • Competition
  • Marketing and Sales Activities
  • 12-Month Marketing Action Plan

View a sample marketing strategy and plan.


Our Methodology

Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage, and going through the cites of the word in classical literature, discovered the undoubtable source. Lorem Ipsum comes from sections 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. This book is a treatise on the theory of ethics, very popular during the Renaissance. The first line of Lorem Ipsum, “Lorem ipsum dolor sit amet..”, comes from a line in section 1.10.32.

The standard chunk of Lorem Ipsum used since the 1500s is reproduced below for those interested. Sections 1.10.32 and 1.10.33 from “de Finibus Bonorum et Malorum” by Cicero are also reproduced in their exact original form, accompanied by English versions from the 1914 translation by H. Rackham.

Have a peek inside

Read more about BBSA Marketing Plans: see what’s included and download a sample marketing plan.


Why choose BBSA?

BBSA investment

Win Investors

BBSA’s expertly researched and written plans are perfect for investors and funding rounds. Professionally produced, your plan will become indispensable.

BBSA Customization


BBSA Customization CustomisationEverything BBSA produces is completely tailored to the client. We work on the ground, spending 30 days gathering unique and valuable information.

BBSA Trust


Get award-winning marketing experts working for you. Collaborate with confidential, experienced marketers who know how to grow in your market.

BBSA Sell more

Sell More

55% of startups fail because they don’t have a marketing plan. BBSA will fail-proof your startup: and help you sell, grow, and win new clients.

Expert marketing: anytime, anywhere

Our marketing plans are modern, flexible and responsive. Access them on mobile, tablet, and desktop. They’re also made ready to print.

BBSA Laptop reports


BBSA Icon Consultation
Getting Started

Once you’ve bought the marketing plan, we’ll schedule a call to discuss your business, your ambitions, and your needs.


BBSA Icon Research
Success Planning

Our experts will identify your strengths and weaknesses and how they stack up in your market and against your competition.


BBSA Icon Strategy
A Clear Path

Based on our research we’ll create the marketing strategy. Using best practice for your industry, we’ll tailor everything to you.


BBSA Icon Catch up
Finishing Touches

Before finalizing your plan we’ll arrange a meeting to discuss our findings and strategy, and help you prepare for your business success.


BBSA Icon Results
You’re Ready To Go!

We will deliver your Marketing Plan within 30 days of the initial brief by email. Then we’ll follow up to discuss our recommendations.


BBSA Icon Follow-up
Any Questions?

To make sure everything’s clear and you have the best possible plan of action, we’ll arrange a call to discuss the marketing plan.