I. Introduction

These Terms & Conditions (“Terms”) govern your use of the BBSA website and, where applicable, the purchase or supply of products and services by BBSA Associates Limited (“BBSA”, “we”, “us” or “our”). Please read these Terms carefully before using our website or purchasing products or services from us. By using our website, you agree to these Terms insofar as they relate to use of the website. Where you purchase products or services from us, the provisions of these Terms relating to purchases and services form part of the contract between you and BBSA, subject to any additional written terms expressly agreed between us. If you do not agree with the provisions governing use of our website, you should not use the website. If you are purchasing on behalf of a company, organization or other legal entity, you confirm that you have authority to act on its behalf and bind it to the applicable contractual terms.

BBSA is a registered trademark in the United States of America, England and Wales.

II. About BBSA

BBSA Associates Limited is a company registered in England and Wales. BBSA provides marketing and related business services and may offer products and services through our website or through other direct business arrangements. Our postal address, VAT registration number and contact information are provided at the end of these Terms.

III. Access to and use of our website

Access to our website is provided on a temporary basis. We may withdraw, suspend, restrict, discontinue or change all or any part of the website where reasonably necessary and subject to applicable law. We do not guarantee that our website, or any content on it, will always be available or uninterrupted. You are responsible for making the arrangements necessary for you to access our website and for ensuring that anyone who accesses our website through your internet connection is aware of these Terms and complies with them. You may use our website only for lawful purposes and in accordance with these Terms.

IV. Intellectual property rights

Unless otherwise stated, BBSA or its licensors own or have the right to use the intellectual property rights in our website and the materials published on it, including text, graphics, designs, photographs, video, audio, logos, branding, documents and other content. Those rights are protected by applicable copyright, trademark and other intellectual property laws. You may view our website and may print or download reasonable extracts for your personal or internal business reference, provided that you do not modify the material or use it in a misleading context.

You must not reproduce, republish, distribute, commercially exploit, sell, license, modify or otherwise use a substantial part of our website or its content without our prior written permission or another lawful basis permitting such use. You must not use photographs, illustrations, video, audio, graphics or other protected materials separately from any accompanying material where doing so would infringe intellectual property rights. Our status, and that of any identified contributors, as authors or rights holders of content must be acknowledged where required by law. Nothing in these Terms transfers ownership of BBSA’s intellectual property to you.

V. Reliance on information, case studies and results

Content published on our website is provided for general information unless expressly stated otherwise and should not automatically be treated as professional advice applicable to your particular circumstances. Although we may update our website from time to time, we do not guarantee that all content will always be complete, current or free from errors.

Case studies, client results, testimonials, examples and performance information published on our website relate to the specific client, campaign, project, circumstances and period described. They are provided as examples of work undertaken and results achieved in those particular circumstances and should not be interpreted as a representation, warranty, guarantee or promise that the same or similar results will be achieved for another client, campaign or project. Marketing and business outcomes may vary according to numerous factors, including the client’s objectives, market, industry, competitive environment, budget, strategy, implementation, timing and other circumstances specific to the engagement. Past performance or results do not guarantee future performance or results.

Nothing in this section affects any contractual commitment expressly made by BBSA in relation to products or services purchased from us or any right that cannot lawfully be excluded.

VI. Acceptable use

You must not use our website:

in any way that breaches applicable local, national or international law or regulation;
for any unlawful or fraudulent purpose;
to harm or attempt to harm another person;
to transmit unsolicited or unauthorized advertising, promotional material or spam;
to knowingly transmit viruses, trojans, worms, spyware, malware, logic bombs or other malicious or technologically harmful material;
to attempt to gain unauthorized access to our website, servers, systems, databases, networks or technology;
to conduct or facilitate a denial-of-service attack or distributed denial-of-service attack;
to interfere with, damage or disrupt our website or any equipment, network or software used to provide it;
to reproduce, duplicate, copy, scrape, systematically extract, re-sell or commercially exploit our website or its content in breach of these Terms or applicable law;
to impersonate another person or organization or misrepresent your identity or affiliation;
to infringe another person’s intellectual property, privacy or other legal rights; or
in any manner intended to deceive, harass, threaten or unlawfully interfere with another person.

VII. Viruses, cybersecurity and misuse

You must not knowingly introduce viruses, trojans, worms, logic bombs, malware or other material that is malicious or technologically harmful to our website or systems, or attempt to gain unauthorized access to our website, the server on which our website is stored, or any server, computer, database, network or system connected with our website. Where conduct constitutes or appears to constitute a criminal offense or other unlawful activity, we may report the matter to the appropriate authorities and cooperate with lawful investigations or requests for information. We do not guarantee that our website will be secure or free from bugs, viruses or other harmful material, and you are responsible for using appropriate technology and security measures when accessing the internet.

VIII. Linking to our website

You may link to our website provided that you do so fairly and lawfully and in a manner that does not damage our reputation or take unfair advantage of it. You must not establish a link in a manner that falsely suggests an association, partnership, approval or endorsement by BBSA where none exists, and you must not frame our website on another website or use our content in a manner that misrepresents its source or context. We reserve the right to withdraw linking permission where reasonably necessary.

IX. Third-party websites and services

Our website may contain links to websites, platforms, resources or services operated by third parties. Such links are provided for information, convenience or functionality. We do not control third-party websites and are not responsible for their content, availability, security, privacy practices or terms. Your use of a third-party website or service may be governed by that third party’s own terms and policies.

X. Products and services

BBSA may offer marketing, consultancy, business and related services and may make other products or services available from time to time. The specific description, scope, deliverables, price, timing and other conditions applicable to a product or service may be set out on the relevant webpage, proposal, quotation, order form, invoice, statement of work, written agreement or other information supplied to you before purchase. Where specific written terms for a particular product, project or service conflict with these general Terms, the specifically agreed terms will apply to that product, project or service to the extent of the conflict. We may update or change our range of products and services from time to time.

XI. Orders and formation of contract

The presentation of a product or service on our website does not necessarily constitute a binding offer by BBSA to supply it. When you submit an order or otherwise request to purchase a product or service, you are making an offer to purchase on the terms presented to you. A contract is formed when we accept your order, confirm the engagement, or when a contract, proposal, order form, statement of work or other applicable agreement is signed or otherwise accepted by the parties, depending on the method used for the particular transaction.

Once a contract has been signed or otherwise formally accepted, there is no contractual right to cancel the engagement unless the applicable contract expressly provides otherwise or mandatory applicable law gives you a cancellation right that cannot lawfully be excluded. We may decline an order where we are unable to supply the requested product or service, where payment cannot be authorized, where information supplied is materially incomplete or inaccurate, where the transaction would breach applicable law, or where another legitimate reason prevents us from accepting the order.

XII. Prices and payment

The price applicable to a product or service will be the price communicated to you through the relevant webpage, quotation, proposal, order process, invoice, contract or other written communication. Prices will be subject to VAT and other applicable taxes where required by law or as stated in the relevant quotation, proposal, invoice, checkout or transaction documentation.

Payment may be made using the payment methods made available for the relevant transaction. Depending on the transaction, these may include bank wire or bank transfer, Stripe, and payment facilities made available through our BigCommerce and Shopify e-commerce systems. The payment methods available for a particular transaction may vary according to the product or service, customer location, currency and purchasing channel. Where a third-party payment service is used, payment information may also be processed by the relevant payment provider in accordance with its own terms and privacy practices.

You agree to provide accurate billing and payment information and to pay all amounts due in accordance with the payment terms applicable to your purchase. Where services are supplied under an invoice, contract, proposal, statement of work or other written agreement, the payment schedule and payment conditions specified in that document will apply.

XIII. Performance and delivery

The method and timing of delivery or performance will depend on the product or service purchased and will be communicated where applicable. For professional, customized or project-based services, any timetable may depend on the agreed scope of work, the customer’s cooperation, and the timely provision of information, materials, approvals or instructions required to perform the work. Where a particular completion or delivery date is expressly agreed as binding, that agreement will apply subject to applicable law and any circumstances expressly provided for in the relevant contract.

XIV. Customer responsibilities

Where relevant to the product or service being supplied, you are responsible for:

providing accurate and complete information reasonably required for us to perform the agreed services;
providing instructions, materials, content, access, feedback and approvals reasonably required for the project;
ensuring that materials supplied by you may lawfully be used for the agreed purpose;
obtaining any permissions, licenses or consents that are your responsibility;
reviewing materials or deliverables requiring your approval within any agreed timeframe; and
paying amounts due in accordance with the applicable payment terms.

BBSA will not be responsible for delay, additional cost, impaired performance or other consequences caused by a customer’s failure to provide information, materials, instructions, access, feedback or approvals reasonably required for performance, to the extent permitted by applicable law.

XV. Cancellations and refunds

The products and professional services supplied by BBSA may involve customized, bespoke or client-specific work prepared according to an agreed brief, specification, project or engagement. Unless expressly stated otherwise in the applicable contract, once a contract has been signed or otherwise formally accepted, the customer has no contractual right to cancel the engagement. Where customized or bespoke work has been commissioned and work has commenced, payments made in respect of that work are non-refundable, except where mandatory applicable law provides the customer with a right to cancel, a refund or another remedy that cannot lawfully be excluded or restricted.

This policy reflects the customized nature of the work and the time, resources, planning and services committed to a client following acceptance of an engagement. Where mandatory consumer law gives a customer a right to cancel, receive a refund, require repeat performance, obtain a price reduction or receive another statutory remedy, nothing in these Terms removes or restricts that right. Any additional cancellation, payment or refund conditions expressly agreed in a contract, proposal, quotation, statement of work, order or other transaction document will also apply, provided that they do not override mandatory rights that cannot lawfully be excluded.

XVI. Intellectual property in services and deliverables

Ownership and permitted use of intellectual property created or supplied as part of a client project may be governed by the contract, proposal, quotation, statement of work, license or other written agreement applicable to that project. Nothing in these general Terms should be interpreted as transferring intellectual property rights beyond those expressly granted in the applicable agreement. Pre-existing intellectual property, methodologies, know-how, tools, systems, templates, processes and materials remain the property of their existing owner unless expressly agreed otherwise in writing.

XVII. Results, warranties and commercial outcomes

BBSA will provide its services in accordance with the obligations expressly agreed for the relevant engagement and any standards required by applicable law. Except where expressly agreed in writing or required by applicable law, BBSA does not make any representation, warranty or guarantee concerning any particular commercial, financial, marketing, advertising or business outcome arising from the services provided.

In particular, BBSA does not guarantee any particular level of sales, revenue, profit, return on investment, leads, enquiries, conversions, website traffic, audience growth, engagement, search-engine position, media exposure, market share, customer acquisition, customer retention, business growth or other performance result. Forecasts, projections, targets, estimates, recommendations and strategies are not guarantees of future performance unless BBSA expressly agrees otherwise in writing.

Marketing and commercial results may be affected by factors outside BBSA’s reasonable control, including market conditions, competition, consumer behavior, economic conditions, client budgets, pricing, the client’s products or services, implementation, timing, availability of data, decisions or actions taken by the client, and the performance, policies, systems, algorithms or actions of third-party platforms, publishers, media owners, technology providers and other third parties. Accordingly, the failure of a campaign, strategy, project or service to achieve an anticipated, projected or desired result does not, by itself, constitute defective performance, negligence or breach of contract by BBSA.

Nothing in this section excludes or restricts any representation, warranty, statutory standard, obligation, liability or remedy that cannot lawfully be excluded or restricted.

XVIII. International customers

BBSA operates internationally and may supply products and services to customers located outside the United Kingdom. These Terms establish the general contractual framework governing transactions with BBSA. However, customers may also have mandatory rights under the laws of the country, state, province or territory in which they reside or in which the transaction takes place. Nothing in these Terms is intended to exclude, restrict or waive mandatory consumer rights that cannot lawfully be excluded, restricted or waived by contract.

XIX. United Kingdom customers

If you are a consumer in the United Kingdom, you may have statutory rights in relation to goods, digital content and services where applicable. Nothing in these Terms affects rights or remedies that cannot lawfully be excluded or restricted. Where mandatory UK consumer law provides a cancellation or other statutory right despite the customized or bespoke nature of a transaction, that mandatory right will apply. Where applicable to an online or distance transaction, information concerning the product or service, price, payment, performance or delivery and applicable cancellation rights will be provided as required by law.

XX. United States customers

If you are located in the United States, mandatory federal or state consumer protection laws may apply to your transaction depending on your location and the nature of the product or service purchased. Nothing in these Terms is intended to waive or limit a right or remedy available to a U.S. consumer where applicable federal or state law prohibits that right or remedy from being waived or limited by contract. Our contractual cancellation, refund, warranty and liability provisions apply subject to any mandatory federal or state right that cannot lawfully be excluded. Any limitation, exclusion or disclaimer contained in these Terms applies only to the maximum extent permitted by the law applicable to you.

XXI. Australian customers

If BBSA supplies products or services directly to a consumer in Australia and the Australian Consumer Law applies, the customer has rights and consumer guarantees that cannot be excluded by these Terms. Where applicable, these consumer guarantees may include guarantees concerning acceptable quality, fitness for purpose and the standard of services supplied. Where the Australian Consumer Law entitles a customer to a repair, replacement, refund, cancellation, compensation or another remedy, nothing in our no-cancellation, non-refundable customized-work, warranty or liability provisions is intended to remove or restrict that entitlement. Any exclusion or limitation of liability in these Terms applies to Australian customers only to the extent permitted by the Australian Consumer Law and other applicable Australian law.

XXII. Canadian customers

If you are located in Canada, applicable federal, provincial or territorial consumer protection legislation may provide mandatory rights depending on your province or territory and the nature of the transaction. Nothing in these Terms excludes or restricts a Canadian consumer right or remedy that cannot lawfully be excluded or restricted. Our contractual cancellation, refund, warranty and liability provisions apply subject to any mandatory right provided by applicable Canadian federal, provincial or territorial law. Any limitation, exclusion or disclaimer in these Terms applies only to the extent permitted under the law applicable to the transaction.

XXIII. Limitation of Liability

This section applies to the fullest extent permitted by applicable law. Nothing in these Terms excludes, restricts or limits any liability, statutory guarantee, consumer right or remedy that cannot lawfully be excluded, restricted or limited under applicable law, including applicable laws of the United Kingdom, United States, Australia and Canada.

Nothing in these Terms excludes or limits BBSA’s liability where doing so would be unlawful. In particular, nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot lawfully be excluded or limited.

Subject to the preceding provisions and to the fullest extent permitted by applicable law, BBSA shall not be liable for any loss, damage, cost, expense or failure arising from circumstances outside BBSA’s reasonable control; acts or omissions of the client or any third party; inaccurate, incomplete, misleading or late information, materials, instructions, access, approvals or data supplied by the client or on the client’s behalf; a client’s failure to implement or follow agreed recommendations, requirements or strategies; or the operation, failure, interruption, modification, policies, decisions or actions of third-party platforms, systems, media, technology or service providers.

For business customers, and to the fullest extent permitted by applicable law, BBSA shall not be liable for any indirect or consequential loss, loss of profit, loss of revenue, loss of sales, loss of anticipated savings, loss of contracts, loss of business, loss of business opportunity, loss of goodwill, loss of reputation, loss arising from business interruption, or loss arising solely from the failure of a campaign, strategy, project or service to achieve an anticipated, forecast, projected or desired commercial or marketing result.

BBSA shall not be liable merely because a campaign, strategy, advertisement, marketing activity, project or other service fails to achieve a particular level of sales, revenue, profit, return on investment, leads, enquiries, conversions, traffic, engagement, audience growth, search-engine position, media exposure, customer acquisition, customer retention, market share or other commercial result. The absence of an anticipated or desired result does not, by itself, establish that BBSA has failed to perform the services in accordance with the applicable contract.

Where BBSA’s performance depends upon a third-party platform, publisher, media owner, advertising network, search engine, social-media platform, software provider, hosting provider, technology provider, payment provider or other third-party service, BBSA shall not be responsible for that third party’s independent acts or omissions, outages, interruptions, restrictions, suspensions, policy changes, algorithm changes, account decisions, technical failures or other matters outside BBSA’s reasonable control, except to the extent that BBSA itself has breached an obligation for which liability cannot lawfully be excluded.

For consumers, any exclusion or limitation contained in these Terms applies only to the extent permitted by the mandatory consumer law applicable to the transaction. Nothing in these Terms excludes or restricts a consumer’s statutory rights or remedies where those rights or remedies cannot lawfully be excluded or restricted.

XXIV. Events outside our reasonable control

To the extent permitted by applicable law, BBSA will not be responsible for delay or failure to perform an obligation where that delay or failure results from circumstances outside our reasonable control. Where such circumstances materially affect performance, we will take reasonable steps appropriate to the circumstances and any mandatory rights available to customers will remain unaffected.

XXV. Privacy and cookies

We process personal data in accordance with our Privacy Policy & Cookie Notice, which explains how personal data is collected, used, shared and protected and provides information about privacy rights in applicable jurisdictions. Our Privacy Policy & Cookie Notice forms the relevant privacy framework for use of our website and services.

XXVI. Suspension and termination of website access

If you materially breach the provisions governing use of our website, we may take action that is reasonable and proportionate in the circumstances. This may include temporarily or permanently restricting your access to our website, issuing a warning, taking legal action where appropriate, or disclosing information to law enforcement or regulatory authorities where permitted or required by law. Termination or restriction of website access does not affect rights or obligations that accrued before termination.

XXVII. Termination of services

Once a contract has been signed or otherwise formally accepted, the customer has no general contractual right to cancel or terminate the engagement unless the applicable contract expressly provides such a right. Where a contract, proposal, statement of work or other written agreement contains specific provisions governing termination, those provisions will apply. Nothing in this section excludes a statutory cancellation or termination right that cannot lawfully be excluded under applicable consumer law.

XXVIII. Changes to these Terms

We may revise these Terms from time to time by updating this page. Changes relating solely to future use of our website will apply from the date the revised Terms are published. Changes will not retrospectively alter the material terms of an existing contract unless permitted by that contract and applicable law or agreed between the parties.

XXIX. Severability and no waiver

If any provision of these Terms is found by a court or other competent authority to be invalid, unlawful or unenforceable, that provision will apply to the maximum extent permitted or, where appropriate, be treated as removed without affecting the remaining provisions, to the extent permitted by applicable law. If we do not immediately exercise a right or remedy available under these Terms or applicable law, this does not mean that we have waived that right or remedy.

XXX. Governing law and jurisdiction

Subject to any mandatory law that applies to you and cannot lawfully be excluded by contract, these Terms and any non-contractual obligations arising out of or in connection with them are governed by the laws of England and Wales. For business customers, subject to any expressly agreed alternative dispute-resolution or jurisdiction provision, the courts of England and Wales will have jurisdiction in relation to disputes arising out of or in connection with these Terms or the relevant contract. If you are a consumer outside England and Wales, including in the United States, Australia or Canada, this section does not deprive you of any mandatory consumer protection, right to bring proceedings, or jurisdictional right that cannot lawfully be excluded under the laws applicable to you.

XXXI. Contact and company information

If you have questions concerning these Terms, a purchase or our website, please contact us.

BBSA Associates Limited
207 Regent Street, 3rd Floor – Office 127, London W1B 3HH, United Kingdom
Email: info@bbsa-marketing.com
VAT Registration Number: GB 316 9169 84

Last updated: September 2026