Small businesses often operate with limited time and resources. New entrepreneurs, in particular, face daily challenges when starting out. The key question becomes, how can these emerging companies make the most of their limited resources? Beyond a solid client base, what often distinguishes successful small businesses from their less successful counterparts is reputation, client trust, and brand awareness. Due to the high cost of acquiring new customers through advertising and other promotional activities, many entrepreneurs focus on generating buzz through social media and organic press coverage. Despite these efforts, most businesses overlook a crucial strategy that can significantly enhance their visibility and credibility with a modest amount of effort: winning business awards. Read our article on BRAINZ.