STARTUPS MAGAZINE: In the lead-up to World Entrepreneurs’ Day on the 21st of August, seven influential female founders, including our CEO Anna Stella, have drawn on their successful careers and shared their key tips for those keen to start their own business. Read the article.
BUSINESS CHIEF: It’s widely documented that entrepreneurship is fraught with challenges. Even the most seasoned of entrepreneurs have tackled many obstacles over their career. It is the lessons that these challenges provide which set you up for future success. These learning opportunities can be even further enriched by consulting entrepreneurs who have overcome similar hurdles. Reflecting on their experiences across a breadth of sectors; seven influential female founders have drawn on their successful careers and shared their wisdom for those keen to start their own business. Here is their advice.
World Entrepreneurs Day is here. Today we celebrate the achievement and influence of women and men flying solo in global business and who, through their talent, make the world go round.
World Entrepreneurs Day is a celebration, of course. But is also a showcase of the driving force of leadership and power. Every successful business has a face behind it that meets each obstacle without flinching and stands firm, with an unwavering drive to turn a vision into reality.
We put the list of leadership quotes we love from 20 of the most extraordinary female entrepreneurs. From horizon to horizon, in every corporate setting and civic engagement, each of these phenomenal women has contributed to their communities and structured society as a whole.
1. Diane Hendricks – Founder of ABC Supply
“You don’t have to change your goal. Change your path, be willing to, and don’t see that as a failure. That’s just life.”
2. Tory Burch – Founder of Tory Burch
“Remember: if the most unique ideas were obvious to everyone, there wouldn’t be entrepreneurs. The one thing that every entrepreneurial journey has in common is that there are many, many steps on the road to success.”
3. Adi Tatarko – Founder of Houzz.com
“It’s going to be hard, but because you’ve picked something you’re passionate about, you’re going to enjoy the journey.”
4. Whitney Wolfe Herd – Founder of Bumble
“Nobody will ever be an entrepreneur for the sake of being one. No successful entrepreneur ever woke up and was like, ‘I want to be an entrepreneur….’ Almost every successful entrepreneur woke up and experienced or identified a problem they passionately and vigorously wanted to solve.”
5. Julia Hartz – Founder of Eventbrite
“I think entrepreneurship is combining a passion with the tenacity to problem-solve and the fearlessness to fail.”
6. Barbara Corcoran – Founder of the Corcoran Group
“You can’t study to be an entrepreneur. Sometimes, you just have to jump.”
7. Melanie Perkins – Founder of Canva
“Solve customer problems and make sure that the customer is representative of a large market, and then you will have a pretty good formula.”
8. Anne Wojcicki – Founder of 23andMe
“If you want to change this world, this community that we all live in, then get up and do it. And just start something.”
9. Cristina Junqueira – Founder of NuBank
“Pick a problem that hurts enough for enough people and go solve it – execution is much more important than the perfect idea.”
10. Sallie Krawcheck – Founder of Ellevest
“Networking is the No.1 unwritten rule of success in business.”
11. Kiran Mazumdar-Shaw – Founder of BioCon
“I did learn that business was about being emotionally driven about investing, but being emotionally detached when it came to divesting, and that’s a very strong learning.”
12. Katrina Lake – Founder of Stitch Fix
“Every time I felt a little bit of doubt, all I had to do was talk to our customers, and that inherently gave me so much convention along the way.”
13. Tina Sharkey – Founder of Brandless
“Follow your passion. Magic has no formula.”
14. Estee Lauder – Founder of Estee Lauder
“I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.”
15. Robin Chase – Founder of ZipCar
“I have never been motivated by money.”
16. Anita Roddick – Founder of The Body Shop
“Whatever you do, be different. If you’re different, you will stand out.”
17. Leah Busque – Founder of TaskRabbit
“I wake up every morning and think to myself, ‘How far can I push the company forward in the next 24 hours.”
18. Alexandra Chong – Founder of Lulu
“Build something you’re passionate about. As an entrepreneur, you have to have the passion and drive to stay the course.”
19. Sara Blakely – Founder of Spanx
“Don’t be intimidated by what you don’t know. That can be your greatest strength and ensure that you do things differently from everyone else.”
20. Coco Chanel – Founder of Chanel
“In order to be irreplaceable, one must always be different.”
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LAWNEWS — The pandemic has fast and steadily transformed the way law firms manage their reputations and attract new clients. Digital marketing adoption has been accelerated as clients now have at least six interactions on different marketing channels before selecting a law firm. In practice, this could mean that your clients might research your company online, read your reviews, and check your social media and website before making a commitment to contact your law firm. Marketing to everyone, in the same way, doesn’t work anymore, and this transformation in the customer journey significantly impacts how law firms go about marketing, highlighting a strong need for web traffic and digital marketing.
Read here our article on LawNews top seven marketing trends we expect to make waves for law firms in the coming months.
THE ACCOUNTANT ONLINE — Marketing is ever evolving, and the pace has only accelerated in the post-corona era. Anna Stella, CEO at global marketing outsourcing agency BBSA, shares her top five trends for busy accounting firms that are dedicated to growth and determined to thrive in a new landscape.
BBSA is now officially a green business. After a thorough process, the global outsourcing marketing company has earned the Green America certification.
“We are incredibly excited about this achievement,” said BBSA CEO, Anna Stella. “Fighting climate change is something we can’t wrong, as the consequences of inaction would be devastating for the next generation. We cannot afford to wait for the world to reach net-zero; those of us that can move ahead and accelerate the process must continue to do so.”
The certification comes just a few weeks after BBSA launched the “Reforesting One Tree At One Client” pledge as part of our eco-tradition. As we plant one new tree for every client we onboard, we mark their partnership with our BBSA eco-strategy; a tree that comes personalized with their names. We have no limit to the number of trees we are willing to plant and our goal is to plant 10,000 trees by 2030.
Read more about Green America and BBSA certification.
CHARTERED ACCOUNTANTS IRELAND — Marketing has always been fast-paced, but over the last few years, it has gone into overdrive. Anna Stella outlines seven key marketing trends you should follow to stay ahead of the curve. Check out our seven post-pandemic growth trends for your business.
ECO BUSINESS – Global Outsourced Marketing Agency BBSA fights climate change with new reforesting pledge. Read the full article.
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START YOUR BUSINESS MAGAZINE – Read the Start Your Business Magazine interview with our Founder, Anna Stella here.