When the going gets rough in business, you’ll need the motivation to keep moving. Motivating yourself can be hard but practicing consistent habits such as reminding yourself of why you started can be a major boost. A network of friends and partners can also serve as a great assurance and reminder that you’re not walking alone.

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Consumers have a wide range of technology available to them; regularly rotating through their computers, smartphones, tablets, and televisions – making multichannel marketing important for any brand. Multichannel marketing is an essential consideration for brands intent on improving user experience through customised marketing strategies as it will allow them to better connect with their audience. How can a business ensure brand consistency across these multiple channels? Here, we will outline how to go about creating a strategy to ensure consistency, streamlining content creation, brand architecture, and finally how to monitor and measure your brand activity.

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Building a team involves more than just the right hiring and effective management. As a business leader, you have to build strong working relationships with each member of your team as opposed to instilling fear. Consider their feedback to show you value their input and work on communication within and between you and the team. It’s not easy, but it’s workable.

Read our comments on CBNATION.

Building a team involves more than just the right hiring and effective management. As a business leader, you have to build strong working relationships with each member of your team as opposed to instilling fear. Consider their feedback to show you value their input and work on communication within and between you and the team. It’s not easy, but it’s workable.

Read our comments on CBNATION.

En el dinámico panorama empresarial actual, la elección de su agencia de marketing puede servir como pieza clave para el éxito de su marca. Es una decisión que requiere un conocimiento profundo del mercado y un enfoque estratégico.

Read our comments on ESDELATINO.

In today’s competitive marketplace, it’s more important than ever to have a strong demand generation strategy in place. Demand generation is the process of creating and nurturing interest in your products or services, with the goal of generating leads and sales. There are many different ways to generate demand, and the best approach will vary depending on your industry, target audience, and budget. However, there are some key principles that all successful demand generation strategies share.

Read our comments on MAGEFUNNEL.

Women have made great strides advancing workplace gender equality in recent decades, but the gender pay gap persists, limiting their ability to achieve true parity.  While salary transparency is an important step toward more equitable conditions, women are still more likely to feel that negotiating their pay will be perceived negatively by their employer. Nearly seven in 10 women (69%) feel anxious about negotiating pay, with one in five (20%) fearing that asking for a salary boost will damage their career.

Read our comments on TESTGORILLA.